Midland Pass

About Midland Pass

Midland Pass includes access to Alton Towers Resort, Cadbury World, SEA LIFE Birmingham and Warwick Castle. It follows the existing Cluster Ticket booking journey, with a lead attraction chosen at the time of purchase and the remaining visits booked separately afterwards.

The pass is designed for customers who want to visit more than one Midlands attraction under the same booking. Each additional attraction is arranged through the booking portal linked in the confirmation email.

All attraction visits must be redeemed by Thursday 22 October.

Key facts: Includes four attractions: Alton Towers Resort, Cadbury World, SEA LIFE Birmingham and Warwick Castle. Lead attraction is selected when you buy, with the other visits booked separately via the confirmation email portal. All visits must be redeemed by Thursday 22 October.

Before you book

You will need to select and book your lead attraction at the time of purchase. After that, the remaining attractions are booked separately using the booking portal linked in your confirmation email.

All attraction visits must be redeemed by Thursday 22 October. No age guidance, child restriction, ticket delivery, arrival, late entry or refund information is provided in the source data.