Midland Pass
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This event occurred in October 2026. If you're looking for an upcoming event, try the links below:
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About
About Midland Pass
Midland Pass is a multi-attraction ticket for a visit to Alton Towers Resort, Cadbury World, SEA LIFE Birmingham and Warwick Castle. It is set up to let guests choose an initial attraction at the point of purchase, with the remaining visits arranged separately afterwards.
The pass follows the existing Cluster Ticket booking journey. When you buy, you select and book your lead attraction first, then use the booking portal in your confirmation email to reserve the other included attractions. All attraction visits must be redeemed by Thursday 22 October.
Included attractions: Alton Towers Resort, Cadbury World, SEA LIFE Birmingham and Warwick Castle.
Before you book
You will need to book your lead attraction at the time of purchase. After that, the remaining attractions are booked separately through the booking portal linked in your confirmation email. Please make sure all attraction visits are redeemed by Thursday 22 October.
Please note: The event information above has been added by the organiser. Whilst we try to ensure all details are up-to-date we do not make any warranty or representation as to the accuracy or completeness of the information shown.
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