Midland Pass
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This event occurred in October 2026. If you're looking for an upcoming event, try the links below:
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About
About Midland Pass
Midland Pass includes visits to Alton Towers Resort, Cadbury World, SEA LIFE Birmingham and Warwick Castle. It is set up as a pass with a lead attraction selected and booked at the time of purchase.
The remaining attractions are booked separately through the booking portal linked in the confirmation email, so the booking process is split across the initial purchase and the follow-up reservations.
Key facts: Included attractions are Alton Towers Resort, Cadbury World, SEA LIFE Birmingham and Warwick Castle. The lead attraction is booked first, with the other visits arranged separately through the confirmation-email portal.
Before you book
All attraction visits must be redeemed by Thursday 22 October. You will need your confirmation email to access the booking portal for the remaining attractions.
Please note: The event information above has been added by the organiser. Whilst we try to ensure all details are up-to-date we do not make any warranty or representation as to the accuracy or completeness of the information shown.
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