Manchester footie shop dedicated to women's game now open

Donning itself as the “world’s first official women’s football store”, Foudys is now open at 293 Deansgate in Manchester. 

Selling licensed apparel across two floors, including merch (both international and national teams), exclusive collaborations, limited-edition ranges, footie-inspired fashion collections, shirt printing, and performance wear, Foudys continues to support the beautiful game with its first brick-and-mortar store. 

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Alongside products, the Foudys team is on hand to help with sports bra advice and fittings, plus advice on period underwear for performance. Staff are also on hand to help you find the best footie boots for you and your position on the pitch.

More than just a shop, Foudys aims to be a cultural hub, hosting watch parties, panel discussions, sewing workshops to repair damaged boots, and other events. 

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Founded by lifelong football fan and player Helen Hardy (who also founded Manchester Laces, the city's largest inclusive women's and non-binary footie club), Foudys was founded as an online retailer in 2020, with Hardy operating out of her back bedroom before opening its first brick-and-mortar store in June this year. The brand was named after USA footie legend Julie Foudy.

Experts in women's football retail, grassroots women's football, and football shirt culture, Foudys was the first store in the world to offer women's names on jerseys for all major women's clubs across Europe.

Foudys is now open. You can find Foudys at 293 Deansgate in Manchester (M3 4EW), open daily from 10am. Find out more via their Instagram. 

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Header image credit: Foudys / Instagram.com