Blu eCigs presents Freedom of the DJ

Photo: Tony Andrews

Closing off their Freedom of the DJ series, the guys at Blu eCigs tackle the issue of sound design and sound quality within the clubbing experience.

Talking to a host of audiophiles and tech guys like Funktion One founder Tony Andrews founder as well as DJs like Toolroom boss Mark Knight, Blu draw out various opinions based on each person's experience, and in the process land on topics such as the trials of setting up good club sound systems and whether mp3s and lower fidelity formats are acceptable to use in the club setting. Watch it below.

'Sonic Sound' reveals the importance of DJs and sound engineers working side-by-side and shines a light on the hard work behind the scenes that goes into making  club experiences.

A fitting finale for the Freedom of the DJ series, the episode reveals the passion that sound experts have for music, technology and innovation, and examines if we indeed are better off in the digital age, or whether we've lost our appreciation of good sound quality along the way. Head here for more on the Blu Freedom of the DJ series.