Sound City Launch Party Review!

11th Jul 2008

Sound City laid out its statement of intent last night with many of Liverpool’s media and movers and shakers attending the launch party at Barfly.

Much speculation had developed in the UK over the last few weeks and more light has now been shed on an event that will shape Liverpool’s musical future and also be one of the most important dates in the Capital of Culture calendar. Fine food and wine were consumed in earnest by the early attendees and once the bar was suitably busy, Sound City’s director Dave Pichilingi, gave a much-anticipated talk, expanding on some of the key themes the festival is embracing. Not only will Sound City be the world’s first conference festival running on Second Life, but it seeks to find new unsigned talent from around the country and the planet who all will be part of a unique and incredible time for the UK in late May. Dave’s vision is for Sound City to run for many years and to become as iconic as SXSW in America. Sound City will take over many of Liverpool’s greatest venues, from intimate basements to huge warehouse parties over four days and nights of action starting on Tuesday 27^th May. Reverend and the Makers, DJ Yoda, Wombats, A Human, Infadels, Lightspeed Champion are all confirmed with label showcases from Wall of Sound, Moshi Moshi, Deltasonic and many more too. Later at the party, guests and the public were treated to a great evening of music, taking in The Rascals, The Delta Fiasco, Ezra Bang and Hot Machine, The Vagabonds and Christian, all who showcased a new wave of sound which had a packed Barfly partying hard until late in the evening. A true indication of what to expect in a few months’ time and everyone was left wanting for more.